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Soft Touch Coating vs Soft Touch Lamination

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Soft Touch Coating vs Soft Touch Lamination is a popular choice in terms of the luxury print finishing. Both of the options result in smooth and high-quality print materials. But they are different in texture, cost, durability and production methods. Let us compare the differences so that you can choose the best that suits your needs.

What is Soft Touch Coating?

Soft touch coating is a liquid coating applied to printed paper. It provides soft, velvet quality. This kind of finish is fast drying and is usually applied in premium brochures, business cards, and packaging. It exists in various forms, such as soft touch Aqueous coating and the soft touch UV coating. These two offer a somewhat similar case of the soft feeling, with small variations in terms of durability and look. Soft-touch coating works best when it is on short run or when you require a quick turnaround.

What is Soft Touch Lamination?

Soft touch lamination is a thin film applied to the printed surface. It is heat-bonded to the paper using a laminating machine. This creates a durable and smooth layer on top of your print. It provides a luxurious look and feel. The lamination also protects against scratches, fingerprints, and water. Many use soft touch lamination for premium business cards, rigid boxes, or packaging that must last longer.

Key Differences: Soft Touch Coating vs Soft Touch Lamination

Both provide a soft, tactile finish. But they work in different ways. Here’s a comparison table to understand their core differences:

Soft Touch Coating vs Soft Touch Lamination (Feature Comparison)

FeatureSoft Touch CoatingSoft Touch Lamination
Application MethodLiquid coatingFilm-based lamination
DurabilityModerateHigh
Production SpeedFasterSlower
CostLowerHigher
Scratch ResistanceLow to MediumHigh
Moisture ResistanceModerateExcellent
Eco-FriendlinessMore recyclableLess recyclable
Thickness AddedMinimalSlightly thicker
FeelVelvety, softUltra-smooth, silky
Common UseBooklets, brochuresBusiness cards, rigid boxes

How Soft Touch Coating Works

Soft touch coating is applied using a press, like any other varnish. It sits on the surface and dries quickly. It can be part of the soft touch coating printing process, often done in-line. There are two major types:

Soft Touch Aqueous Coating – Water-based, eco-friendly, fast-drying.

Soft Touch UV Coating – Cured with UV light, better shine and durability.

Both options are cost-effective for medium-volume jobs and provide quick turnaround.

How Soft Touch Lamination Works

Soft touch lamination requires a heated machine that applies a velvet-feel film to the surface. This film is pressed on using rollers and heat to bond with the print. It offers superior protection. The finish lasts longer, even with regular handling. That’s why it’s a popular choice in luxury packaging and thick business cards. Although it’s more expensive, the durability makes it worth it for long-term use.

Soft Touch Coating Pros and Cons

Let’s take a closer look at what makes coating a good or bad choice.

ProsCons
Lower costLess durable than lamination
Quick applicationScratches easily
Eco-friendlySlight color changes after drying
Works well for short print runsNot suitable for heavy-use packaging

Soft Touch Lamination Pros and Cons

While more expensive, it has strong upsides.

ProsCons
Very durableHigher cost
Scratch and water-resistantSlower production
Strong visual appealLess eco-friendly
Great for premium packagingRequires special machinery

Best Use Cases

Here’s when to choose one over the other:

Choose soft touch coating for:

  • Booklets
  • Event brochures
  • Presentation folders
  • Low-cost, fast jobs

Choose soft touch lamination for:

  • Luxury business cards
  • High-end packaging
  • Gift boxes
  • Items needing strong protection

Soft Touch Coating Printing Tips

  • Use high-quality paper to get the best effect.
  • Avoid heavy ink saturation.
  • Add spot UV or foil stamping for extra detail.
  • Coating can also be combined with other finishes for unique textures.

Soft Touch Lamination Design Tips

  • Ideal for dark backgrounds.
  • Use bold colors or metallics for a premium look.
  • Can be embossed or foil stamped after lamination.
  • This adds an even more luxurious touch to your products.

Environmental Considerations

Soft touch coating is more environmentally friendly. It does not affect the environment too negatively since it is water-based (aqueous). It can be easily recycled as compared to laminated products. Lamination involves the use of plastic film and which is difficult to recycle. In case your brand deals with sustainability, low-VOC (Volatile Organic Compound), coating will be the preferred one.

Pricing Comparison

Prices vary by region and quantity. But in general:

  • Soft touch coating costs 30–40% less than lamination.
  • Lamination adds to shipping weight due to thickness.
  • Coating is better when cost and speed are priorities.

Final Thoughts

When trying to decide on soft touch coating vs soft touch lamination, it all depends on what you need in your project. Soft touch coating is the option if you are interested in luxury at a low cost. When you require durability in a high quality touch, then soft touch lamination can be used. They both give a smooth and velvety finish which gives class to your prints. All you have to do is weigh your budget, time limit, and the durability requirements.

FAQs

What is soft touch lamination made of?
It is made of a thin polypropylene film with a velvet-like texture.

Is soft touch coating waterproof?
It is water-resistant but not fully waterproof like lamination.

Can I write on soft touch coating?
Yes, but some pens may not work well. Test first.

Is soft touch UV coating better than aqueous?
UV coating offers more durability and shine.

Which is more environmentally friendly?
Soft touch coating is more eco-friendly than lamination.

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